London coffee lovers can enjoy a free limited-edition Pride Blend this week while supporting LGBTQIA+ equality through every cup sold. This Pride season, Roasting Plant Coffee is combining exceptional speciality coffee with a meaningful cause by launching its limited-edition Pride Blend, with 25% of every cup sold throughout July donated to Stonewall, the UK’s leading LGBTQIA+ equality charity.
To celebrate the launch, the speciality coffee brand is offering free Pride Blend coffees to the first 100 customers at each of its London cafés who visit in-store and say the code phrase “Proudly Just-Roasted”. The offer runs from now until Sunday 5 July, giving coffee fans the chance to sample the exclusive blend at no cost while stocks last.
A Pride coffee with purpose
More than just a seasonal roast, the Pride Blend has been carefully created to reflect Roasting Plant Coffee’s commitment to ethical sourcing, diversity and community.
The blend combines premium speciality coffees from Ethiopia and Indonesia, with 50% sourced from women coffee producers. Expect a complex flavour profile featuring delicate notes of jasmine, warming allspice, smooth caramel, and rich dark chocolate, all freshly roasted and brewed to order using the company’s signature Just-Roasted™ process.
Every purchase throughout July will help fund Stonewall’s work supporting LGBTQIA+ communities across the UK, making each cup a simple way for customers to give back during Pride Month.
Supporting LGBTQIA+ equality
Doug Satzman, CEO of Roasting Plant Coffee, said the initiative reflects the company’s values beyond coffee.
“Pride is a moment to celebrate community in every sense, and the Pride Blend is our way of doing that with intention. We’re proud to support Stonewall while showcasing exceptional coffees grown by talented women producers and roasted fresh in every one of our cafés. Just-Roasted coffee simply tastes better, and we’re excited to share that experience while supporting a cause we believe in.”
Simon Blake, CEO of Stonewall, welcomed the partnership, adding:
“Thank you so much to Roasting Plant Coffee for raising vital funds to support our work this Pride month. Our work is fuelled by our commitment to realising a world in which every LGBTQ+ person is free to live and love as they wish. We are also, often, fuelled by caffeine and so are thrilled that every cup sold by Roasting Plant Coffee will help us in our mission.”
What makes Roasting Plant Coffee different?
Roasting Plant Coffee has built its reputation around freshness. The company is the world’s only coffee retailer to roast beans in every café every day before brewing each cup to order using its proprietary Javabot™ technology.
The result is coffee roasted just before serving, delivering maximum freshness, aroma and flavour. Customers can choose from a range of speciality single-origin coffees and signature blends, all roasted on-site and brewed individually in under a minute.
How to claim your free Pride coffee
- Visit any Roasting Plant Coffee location in London before Sunday 5 July.
- Say the code phrase “Proudly Just-Roasted” when ordering.
- The first 100 customers at each participating store will receive a free Pride Blend coffee.
- Throughout July, 25% of every Pride Blend sold will be donated to Stonewall.
Whether you’re celebrating Pride, discovering a new speciality coffee or simply looking for your next caffeine fix, Roasting Plant Coffee’s Pride Blend offers the chance to enjoy exceptional coffee while supporting a meaningful cause.
For more information about Roasting Plant Coffee or to find your closest one check their website out here.
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